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CRINGLE: Examining techniques of research body

Next: Business matters: The Apprentice’s Nick Hewer addresses would-be entrepreneurs Starting your own business may not be easy but it can be tremendously exciting according to The Apprentice’s Nick Hewer. Lord Sugar’s right-hand man on the BBC TV show was in the Island at the invitation of Junior Achievement Isle of Man to talk to students from King William’s College and Ballakermeen, Queen Elizabeth II and Castle Rushen high schools taking part in the charity’s company programme. During his 36-hour visit the former public relations consultant turned TV personality also addressed two packed audiences of business leaders. Sponsored by Capital International, Celton Manx, Manx Telecom and OSA Recruitment the events provided an opportunity for Nick to share his love of business - its highs and its lows - with his signature wry style enlivened by pithy observations and candid remarks about the exuberantly entrepreneurial Alan Sugar and the making of The Apprentice and its spin-off Junior Apprentice. The Manx Telecom-sponsored session with year 12 students included a presentation by Junior Achievement’s Company of the Year 2011 winners Cahoots from Castle Rushen High School who had won the competition with their in-school stationery vending machine. The team, Grace Costain, Ruby Callister, Katie Danes, Sarah Reeday and Katie Gilson, outlined the process of identifying their product, devising a business plan and bringing their product to market, and also offered tips on presentation. Amid the private jets, mansions in Marbella and meetings at London’s Dorchester Hotel Nick was eager to bring home to young people the importance of ‘gravitating to the gunfire because that’s where the excitement is’ and going all out to enjoy the thrill of business and entrepreneurship which, as The Apprentice has succeed in demonstrating to monumental success, ‘should always be fun’. He advised his audience of would-be entrepreneurs ‘never to fib on your CV’ and, importantly, to show integrity and loyalty, values he said his ‘boss’ Lord Sugar - the man who started in business aged 17 and who ‘killed off the typewriter’ - had in abundance. In closing Nick - soon to be seen on TV as the host of Channel 4’s Countdown - said that although self-confidence was essential in business, he cautioned against over-confidence, saying: ‘Remember what happened to Icarus.’ Junior Achievement’s chief executive Sue Cook said: ‘Nick is an inspirational speaker who really brought home to young people that business can be exciting. His behind-the-scenes insight into the making of The Apprentice and the show’s various personalities was fascinating and very witty. But importantly it brought home the fact that anyone can succeed in business if they approach it with a mix of self-confidence tempered with humility and honesty and a sense of humour. ‘Nick’s entertaining account of working alongside Alan Sugar for some 30 years will, I’m sure, have struck a chord with the students who are taking part in the Junior Achievement company programme which is devised to help young people acquire a broad range of career and life skills through hands-on learning. And, in the spirit of The Apprentice, we’ll be holding a series of Dragons’ Den sessions later this year when our aspiring entrepreneurs will be pitching their ideas to a panel of business advisers and taking another step closer to the Company of the Year challenge. ‘The three events have been an unqualified success, only made possible thanks to the generosity of our sponsors, Capital International, Celton Manx, Manx Telecom and OSA Recruitment, together with the support and tremendous hard work of the Junior Achievement team. Given the economic downturn and the contracting jobs market, it’s more important than ever that young people are equipped with the skills to prepare them for the world of work. I believe that people like Nick Hewer and Lord Sugar, TV shows such as The Apprentice and Junior Apprentice and Junior Achievement’s innovative programmes offer compelling ways to inspire young people to become the entrepreneurs of tomorrow.’ Junior Achievement Isle of Man is a Manx-registered charity. In the 2010-2011 academic year Junior Achievement Isle of Man ran 150 classes in 18 schools, reaching more than 4,000 young people. Each year the charity needs to raise £300,000. For more details contact Sue Cook, suecook@jaiom.im, telephone 666266 or call in to Junior Achievement Isle of Man, Suite 2, Peterson House, Middle River, Douglas. www.jaiom.co.im
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LAST Thursday morning, as I drove to my place of work, I was thinking almost non-stop about sex.

Now please don’t get me wrong.

I wasn’t, you know . . . thinking about doing it. I was thinking about thinking about doing it which, you must agree, is a different thing altogether.

The reason for this apparent aberration was that the boys in the white lab coats have been at it again with their research projects and getting themselves written up in the newspapers, which I suspect is what they want in the first place.

Thursday mornings are when I write, for the Examiner, these insightful analyses of the human condition in the early years of the 21st century, and last Thursday I had read in the Daily Telegraph that scientists in America at the Ohio State University had been carrying out a study into how many times a day people think about sex.

This topic drew me inexorably into its intellectual coils which is why last Thursday morning I was thinking creatively about it before getting to my office premises and sitting down to the keyboard.

Let us now get on with what the scientists have discovered.

They recruited 163 people aged 18 to 25 and asked them to count up and report how often they thought about sex in one day.

Men, we are now told, think about it an average 19 times a day. Women don’t have it on their minds so much. They think about it only 10 times.

What this tells us about women, especially those aged 18 to 25, is not explained and it’s no business of the likes of me anyway.

I have also been curious about the way in which the 163 (and why 163 for goodness sake?) men and women provided the information required. I picture the scene.

They are sitting round the lab doing nothing much and then one man stands up and shouts: ‘Hey Prof. I’ve just thought about sex.’

Prof smiles with approval. ‘That’s great son,’ he says. ‘Just write it down on the pad I gave you.’

Then a pretty girl does it. ‘Now then my dear,’ says Prof. ‘Just come into my private rooms and we can talk about it.’

Now that really would be useful scientific research.

There was another story of academic endeavour in the same newspaper. Scientists at the University of Pittsburgh (it always seems to be Americans) have found that eating baked or grilled fish at least once a week can delay the onset of Alzheimer’s Disease, loss of memory and dementia.

But I went straight back to the thinking about sex piece.

You must admit, it’s a lot sexier than baked fish.

MANX Radio newsman Howard Caine tells me he had to think quickly when he was confronted live on air with a story about a man’s car being swept away in the River Neb.

It read: ‘He was attempting to cross the water splash on the Brack-a-Broom Road near Tynwald Mills but his Citroen Picasso was swept nearly quarter-of-a-mule downstream.’

This must have caused the emergency services a lot of donkey work.

BRENDA Cretney was upset by the spelling in an advertisement in the Isle of Man Courier saying: ‘Win four tickets to see Blake or one of two runner-up prizes of there latest album.’

Their their Brenda.


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